Earn Healthcoins with healthy choices and spend them on things that are good for you
A long and happy life is something that we all want. Health is an important condition for this and at the same time something that we do not always strive to achieve. It helps to make healthy choices on a daily basis. That is a very important starting point for Healthcoin: we see health as a ‘thing’ to be influenced every day.
To encourage you to make healthy choices more often, such as making a fresh salad instead of buying a pizza, or taking the stairs instead of the elevator, we introduce Healthcoin; a concrete reward for healthy behavior. The principle is simple. You make healthy choices, earn hard Euro’s in the form of Healthcoins and then spend these Healthcoins on things that are good for you.
Besides that everyone with healthy choices can earn coins, there are also organized challenges. These are extra challenges in which participants compete against each other and earn a prize. For example, the municipality can start the ‘Which neighborhood should most Healthcoins earn in May?’ Competition, with a new football pitch for young people from the neighborhood as prize. Challenges make healthy choices even more enjoyable and even more profitable. School against school, class against class, sports club against sports club, street against street, client against client; everything is possible, as long as your health benefits.