As a result of the FinComEco model the farmer is given access to a wider market for their crops as it works to bring small dealers into the Ecosystem. The technology behind the initiative is able to identify and track the farmer and his crop. As part of their involvement in the program, FinComEco will arrange for the farmer to be given free banking up to a certain number of transactions per year. Gradually, farmers can be offered low-cost loans for fertiliser, seed, tractors, land, etc. as an alternative to the clutches of local moneylenders and small-scale dealers in crops. FinComEco will supply the mobile banking used by the farmer and also give access to market-price details of crops on his phone. Eventually, after experience and education, the farmer can sell his crop forward or hedge his prices with futures.